Fact Sheet – Key Facts and Numbers about InstaVR 2016

It's been a great 2016 for InstaVR! After launching in December 2015, we saw tremendous growth this year -- growth in customers, growth in team size, growth in partners, and growth in feature offerings. Next week we'll do a look ahead at InstaVR 2017. But today we'll celebrate the year that was, looking at some of [...]

December 28th, 2016|General|

VR Analytics – How to Use a Virtual Reality Heat Map

Our mission at InstaVR is to enable Virtual Reality creators to do three things: Author, Publish, and Analyze. It's that third facet -- analyze -- that is by far the most underappreciated. Though our right brains can come up with engaging immersive experiences, it's our left brains that determine the effectiveness of the VR creation and [...]

December 13th, 2016|General|

Marketing Meets VR: Why Digital Agencies Should Invest in Virtual Reality

Digital marketing agencies tend to be early adopters of technology. Agencies blend technical and creative expertise, which makes them particularly adept at identifying and taking advantage of marketing trends. As Virtual Reality becomes more widespread, digital marketers that don't incorporate VR into their offering mix are going to be at serious disadvantage. As an early employee [...]

December 6th, 2016|General|