Enabling Clients to Create Compelling VR Experiences Through a Partnership with InstaVR

transcosmos Inc. provides a wide range of value-added services to clients, including helping improve customer acquisiton efforts through digital marketng technology and consultng.

Recognizing that Virtual Reality (VR) is gaining rapid atenton in both marketng and advertsing, Tokyo-based agency transcosmos sought to create a simple but powerful VR platorm for its clients.

The new transcosmos 360 VR Contents Startup Kit does just that. It’s a one-stop soluton to quickly and easily launch 360-degree panoramic video & image-based VR across a multtude of platorms, including web and mobile.

Powering the transcosmos VR platorm is InstaVR, a cutng-edge VR content authoring, publishing, and analysis platorm.

Now transcosmos clients, through the partnership with InstaVR, can create virtual reality experiences for multple contexts, such as showcasing hotels and tourist sites, virtual tours of shops and factories, and for other tourism, real estate, and event purpose.

Additonally, transcosmos utlizes InstaVR to analyze client VR apps with analytcs data and a heatmap overlay, providing guidance on how the client can improve their VR experience.


transcosmos InstaVR Use Cases

Agencies can decide how robust they want their white-labled InstaVR offering to be. transcosmos now offers clients a variety of optons for utlizing VR, including:

  • Casual VR: Multple scenes, with hotspots, that can be used for web-based landing pages
  • Rich VR: Fully immersive virtual reality, including audio and multple hotspots, that can be used in conjuncton with a VR headset to create a compelling and memorable experience

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About InstaVR

InstaVR is a virtual reality focused technology company, providing tools and services to enable professionals to author and publish interactive VR experiences. InstaVR is completely web-based and requires no specialized engineering knowledge. Over 10,000 clients have signed up for InstaVR, creating thousands of immersive 360 degree apps for iOS, Android, WebVR, Gear VR, Oculus Rift, HTC VIVE, Google Daydream, etc.

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